Although I’ve used Thesis on this blog for a few years now, I’ve been experimenting with different themes on other WordPress sites I run. So when I began to create PaidOnTime.net with my friend and business partner Ken Gary, I began to look around at other options. I knew I wanted the site to have […]
Continue readingBen Settle is one of the most talented copywriters I know. And so I was thrilled when he agreed to do an in-depth copywriting Q&A interview here on my blog. Ben delivered a ton of valuable copywriting tips, many of which you won’t find anywhere else. For instance:
Continue readingToday I’ve got the fourth and final installment of my 4-part copywriting Q&A with Ben Settle. In today’s installment you’ll discover: How Ben broke into the golf and martial arts markets. (The answer will surprise you.) Why copywriters who write lots of emails are better at writing sales letters. A simple way to write sales […]
Continue readingWelcome to Part 3 of my 4-part Q&A series with Ben Settle. In today’s installment, you’ll discover: How often you should email your list. (And how to minimize spam complaints and unsubscribes in the process.) How to test new ideas that your market may not be familiar with. How to write copy for high ticket […]
Continue readingHave you ever wondered how Ben Settle comes up with so many fascinating ideas for his emails and sales letters? Well, today you’re going to find out. You’re also going to find out what Ben thinks about long copy (is long copy dead?)… and… how long your emails should be. So, without further adieu, here’s […]
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