Archive Monthly Archives: January 2012

New Book Explores the Hidden Power of Context

If you enjoyed reading Cialdini’s Influence, Ariely’s Predictably Irrational, or Freakonomics by Levitt and Dubner, then chances are you’ll enjoy the new behavioral psychology book Situations Matter by Sam Sommers. Situations Matter explores how our behavior is shaped by circumstance. For example: In one situation, we may be proactive; but in a similar situation with […]

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The Fluidity of Google Search Results

Google is making a significant change to its core search engine today. This change will result in your Google search results being more customized than they’ve ever been before. The basis for the change is Google+. Google now plans to serve up results based on your connections: stories your friends have recommended, pages you’ve written, […]

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