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11 Email Subject Line Templates Every Marketer Should Know
Ever wondered how to write effective subject lines quickly and easily? Well, read on because I’m about to share two decades of email and subject line experience with you — including 11 proven subject line templates I discovered while running a publishing division. As I write this, I’m responsible for sending 31 million emails a […]
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7 Simple Tips for Getting More High Quality Traffic
Since I’ve been marketing on the Internet for more than six 13 years now, both as an employee and a freelance copywriter, I’ve learned quite a few things about generating traffic. In fact, TRAFFIC was one of the first subjects I ever dove head-first into — even before copywriting. This is not to say I’m […]
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My Embarrassing Amway Story I Kept in the Closet Until Now
Back when I was 18 years old, I got into Amway. My parents had first gotten into Amway when I was around 12 years old. I still remember thumbing through their Profiles of Success books (see photo below) and reading about all the ordinary people who’d become “Diamonds” in the business. Those success stories made a big […]
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Bad Month? How to Survive Lean Times in Copywriting
Today I want to answer a customer’s question. So let’s open up the mailbag and see what we find. Ah, here’s a good question from A.B. He’s been going through a rough patch in his copywriting business and needs some advice…
Continue readingHow to Beat “Showrooming” Customers Instead of Fearing Them
The November 24, 2013 issue of the Denver Post ran an interesting story on the front page of the Business section. “Price checks ruffle retail” says the headline. “Cellphone-using shoppers force stores to rethink policies.” Hmmm… a big problem faced by brick-and-mortar retailers that will probably become as big as it’s ever been this holiday […]
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