Last week’s political posts generated much more feedback than normal. A few subscribers were livid as hornets because I dared to say something negative about their favorite politician. One guy was so upset about my comments on Obama’s health care bill he wrote me a 700-word response that culminated in a request to unsubscribe him. […]
Continue readingNora Ephron died yesterday. She was 71. In case the name isn’t familiar to you, she wrote the scripts for the movies When Harry Met Sally, Sleepless in Seattle, You’ve Got Mail, and Julie & Julia. I didn’t really know much about her (or even that she had written all those films) until I decided […]
Continue readingAs a copywriter, I see my fair share of language faux-pas. More often I’m witness to the complete butchering of words. The oblivious perpetrators leave them piled up in a bloody mess. It’s gruesome to see. Anyway, here are a few of the incorrect usages I’d like to see stricken from the English language.
Continue readingToday marks the anniversary of my 7th year as a freelance copywriter. It all began back in 2005. My first son (second child) was born March 19, 2005. I quit my job exactly one month later on April 19, 2005.
Continue readingLast night I spoke with a young copywriter about a project he’s considering accepting. Naturally, he was excited about the project. He’s still getting experience and learning the craft, so just about any opportunity is exciting. But as he explained the details of the project to me, I spotted a few red flags. For example, […]
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