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The Faintest Ink
A common question new copywriters have is, “Should I have a contract?” I used to say no. Because, to be quite frank, a contract is only as good as the person who signs it. If they don’t pay you, you’re going to be out the money, no matter what the contract says. Furthermore, the cost […]
Continue readingTaking Responsibility
If you are in a service business, then it’s only a matter of time before a client or customer is unhappy and tells you about it. When this happens, it’s only natural to want to shift blame back on the client. (“It’s something THEY did that caused the problem; not ME!”) Frankly, it doesn’t matter […]
Continue readingEverything I Learned About Business I Learned from God
As I look at how I run my business, I can trace most of my business beliefs and practices to certain verses in the Bible. That’s why I say, everything I learned about business I learned from God. Who knew God was such a good business man? Here are some key Biblical principals that drive […]
Continue readingThe Name Calling Never Ends
There is nothing quite as polarizing as religion and politics. And while this blog is primarily about business and copywriting, I’m not shy about my beliefs. For instance, my Digg profile is filled with political and world news. I’ve used Twitter and Facebook to broadcast some polarizing views in both politics and religion. And I’ve […]
Continue readingThe Curse of Opportunity
Opportunity is both a blessing and a curse. The problem with opportunity is not that there is too little of it, but rather that there is too much. We are awash in opportunity to the point of confusion and indecision. Should I do this or that? Go here or there? The questions are endless. Anymore, […]
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