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4 Proven Business Growth Strategies [Plus 33 Detailed Techniques]
There are essentially four over-arching strategies for growing a business. No more, no less. Here they are: Get more customers and clients. Get your customers/clients to buy more frequently. Get your customers/clients to spend more money per transaction. Keep your customers longer. [Download this entire article as a PDF here.]While there are only four primary […]
Continue readingHow to Quash Business Growth
Here’s an easy way to quash business growth: Raise taxes. Of course, if you read today’s news, you’ll see proclamations that we’ve “averted the fiscal cliff!” And you’ll see claims that the new deal reached by the president and Congress “protects 99% of Americans from an income tax increase.” But it’s all semantics and political […]
Continue readingA 4th Reason to Grow My Business
I now have a 4th reason to grow my business. Her name is Elyse. She was born on Friday, June 29. It’s been more than four years since we had an infant.
Continue readingQuick Poll: Which Topics Should This Blog Cover?
I started my first business blog on Typepad. I called it “On Copywriting.” It was about copywriting, advertising, and marketing. But because I’m a freelance copywriter, I attracted mostly other freelance copywriters as readers. In January 2008, I started my new blog here at RyanHealy.com. I decided to reposition my blog to focus on business […]
Continue readingCopywriter Burn Out and “The Big Push”
I am a copywriter. More to the point, I am a freelance direct response copywriter who writes sales letters, manages product launches, and blogs about business growth. I make about 90% of my gross income from fees, commissions, and retainers for writing direct response sales copy for clients. But this year, I hope to change […]
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