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Does Transparency Hurt Business?
I was on the phone with a blog reader of mine yesterday. We were talking about a possible joint venture. During our conversation, he mentioned to me that he thought my transparency may be hurting my ability to attract clients. What did he mean by “transparency?” In this case, he was referring to another blog […]
Continue readingAny More Takers?
Earlier this week I wrote about the 12 books that changed my life. At the end of that post, I invited you to participate by writing your own list, publishing it on your blog, and linking back to my original post. For doing this, I said I would give you a free link back to […]
Continue reading12 Books That Changed My Life
I love to read. And I love to track every book I read. In fact, I began logging every book I finished starting in the 8th grade, and I’ve been doing it ever since. Every January, I close out the prior year, print my log, hole-punch it, and put it in my book log binder. […]
Continue readingHow Cool Is This?
My friend Ben Settle published a book earlier this year called The Copywriting Grab Bag. I have a copy of the book, and it’s phenomenal. But here’s what’s so cool… One of the guys who bought Ben’s book was so impressed that he actually created a video and published it on YouTube! Observation: you have […]
Continue readingBlair Singer Interview: Free Audio Download
On March 6, 2008, Blair Singer interviewed me about the role of copywriting in sales. If you don’t know Blair, he is a member of the Robert Kiyosaki Rich Dad’s Advisors team, and he has authored two best-selling books in the series: Sales Dogs: You Do Not Have to Be an Attack Dog to Be […]
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