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Reasons Why People Unsubscribe
Lots of people come and go on email lists. A few of them actually tell me why they unsubscribed. These are some of the most fascinating responses because they’re usually passionate — and I struck a nerve. Here are a few reasons people have unsubscribed from my email list this year and last year. ****** […]
Continue readingSimple SEO: How to Get Ranked
A few months ago, this question was posted to one of the private Yahoo groups I belong to: > Hi, > > Could someone tell me what are the big parts that make > up SEO? Can one say that X things make up ones rankings? > > For example with direct mail, it’s the […]
Continue readingThe Right Way to Use Social Media
Social media can be a huge time waster when it’s used incorrectly. Unfortunately, most people use social media the wrong way. They spend hours every day tweeting, Facebooking, and who knows what else — only to find that they’re a day older and not a penny richer. Here’s a useful principle for business: If what […]
Continue readingNaming Names vs. Calling Names
A few people have responded to my recent controversial post either on their blogs or via comments. Some have expressed their opinion that it’s never good to name names. And others have spoken out against name calling. But I think the two issues are getting a little bit confused. There is a big difference between […]
Continue readingWarning: 34 Million People Can’t Read Your Blog!
Last I checked, Apple had sold like a hundred gazillion iPods and iPhones. Okay, just counting iPhones alone, they’ve sold more like 33.75 million as of fourth quarter 2009. [source] Remember, that’s not counting any iPod Touch sales. Plus, millions more Crackberries, PDAs, web-enabled cell phones, and handheld Internet devices have been sold all across […]
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