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Business Interviews Galore!
Over the past few years, I’ve done a number of written interviews with fellow bloggers. You may have seen some of these interviews. But I’m willing to bet you’ve missed one or two of them. And even if you’ve read all of them, I think you’ll still get some value by revisiting them. So, with […]
Continue reading5 Business Predictions for 2011
Since 2011 is right around the corner — and my 2010 business predictions have been more popular than I expected — I’ve decided to venture into the risky field of prognostication by making a few modest business predictions about the coming year. Business Prediction #1: Cloud Computing Goes Mainstream Michel Fortin’s prediction from a year […]
Continue readingNow, Let’s Talk about Jesus…
Well, now I’ve done it. I probably offended half my list last week by using Hitler to make a point. Lest there be any confusion… I made a simple comparison with an infamous person to make a point: Marketers should keep their promises. No more, no less. And yet I got critical comments, emails, and […]
Continue readingMy Motive for Creating Controversy
A couple weeks ago, I got an email from a fellow marketer and product launch manager Jeff Pezzella. He had read my Jeff Walker “damage control” post and had some questions for me. I gladly answered them. When I’d finished, I had the makings of another blog post. So rather than keep my answers private, […]
Continue readingThe Unfixable Ship: An Allegory
An old sea-faring vessel is making its way across the ocean. It is a majestic galleon: three giant masts, huge billowing sails — something straight out of Moby Dick. Unfortunately, the galleon is not as sea-worthy as it looks. It is 234 years old. The ship’s hull is simply not as sturdy as it once […]
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