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12 Questions with Copywriter Stephen Dean
[Note: If you’re a freelance copywriter, and you’re looking for interview questions to ask your client, then check out Interview Questions for Copywriters. Otherwise, keep reading and enjoy! -Ryan] A few months ago, I came up with 12 questions for copywriter Stephen Dean to answer. Well, “stuff” got in the way. Stephen went on vacation. […]
Continue readingCopywriting Coaching Program
Just a quick message to let you know that John and I are now accepting students into our “Secrets of Freelance Copywriting Success” coaching program. We’ve already gotten a number of phone calls. Some folks have already joined — and will get a special bonus session about “How to Get Good at Direct Response Copywriting […]
Continue readingShameless Self Promotion
In the last week or so, I’ve gotten two new testimonials because I took the time and effort to ask. One is from a client I worked with 18 months ago. He recently contacted me about a potential upcoming project. The other is from a client I’ve done four projects for since spring of this […]
Continue readingAnd the Winner Is…
I really thought it would be easier to select a winner. I really did. But after spending hours (literally) reading and re-reading the entries, I realized just how much thought, emotion, and passion each person put into their entry. And each time I eliminated one of the entries, it caused me a twinge of pain. […]
Continue readingWhat Is Hype?
With Terry Dean railing against “hypercopyitis” on his blog, I thought it would be a good time to define what “hype” actually is. Because lately I’ve noticed consumers of information are very “anti-hype.” I believe this has been caused by market fatigue (too many people making similar outlandish promises), but also because people have told […]
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