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You Know You’re a Freelance Copywriter If…
Freelance copywriters are a strange breed, aren’t they? Especially, the direct response kind. With that in mind, I offer the following “Top 10” list. You know you’re a freelance copywriter if… You write copy in your head while you’re driving, showering, and running errands. You feel a strange sense of exhilaration when a deadline approaches. […]
Continue readingCommitment and Consistency
On Monday, I took my wife and two older kids to Ringling’s Barnum & Bailey Circus here in Denver. To get to the Denver Coliseum, we first had to drop off our youngest with my mother-in-law, then drive for 40 minutes north through downtown. We parked, hiked in a few blocks, picked up our tickets […]
Continue readingIt’s Not All Bad…
Last week, the Dow experienced its worst week in 112 years of history. And yet, it’s not all bad. There are many opportunities to be taken advantage of. You only have to have the eyes to see them. Here’s an example… Imagine the most difficult business you could possibly be in at the moment. The […]
Continue readingImportant Blog Updates
Over the last few months, I’ve tweaked this blog a bit and added a few pages. So I thought it would be good to let you know about them. 1. I removed the “no follow” tags from this blog. I did this on Fred Black’s recommendation. You can read his post about removing “no follow” […]
Continue readingMore Thoughts on Writing with Authority
A couple days ago, Elana Centor referenced my article “How to Write with Authority.” Based on the tone of her article, I can’t say she was enthusiastic about my suggestion to not give attribution when it’s not necessary. Which is why I thought I would clarify that point. First: I do not suggest or condone […]
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