Category Archives for Interviews

An Inside Peek at Product Creation

Yesterday, I did a 1-hour interview with John Breese. Our primary purpose was to discuss product creation, and we did that. But we also discussed productivity, copywriting, the state of Internet marketing, even John Wilkes Booth. The interview is free — and there’s nothing for sale. You can download it here: How to Create a […]

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Business Interviews Galore!

Over the past few years, I’ve done a number of written interviews with fellow bloggers. You may have seen some of these interviews. But I’m willing to bet you’ve missed one or two of them. And even if you’ve read all of them, I think you’ll still get some value by revisiting them. So, with […]

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Lynn Terry on Affiliate Marketing, Traffic Generation, and More

When I first communicated with Lynn Terry in January, it was to apologize. Fortunately, she was gracious. :-) Lynn runs a great blog over at ClickNewz.com — and we decided to exchange interviews. Keep reading to get Lynn’s take on picking a niche, affiliate marketing, traffic generation, and more. You’ve been online for 13 years, […]

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A Little Direct Response Gold

Do you know Drayton Bird? In direct response marketing, he’s a living legend. After all, not many can say they worked with David Ogilvy. And not many can claim being the top trainer for the biggest direct marketing agency in the world (Ogilvy & Mather). Plus, Drayton’s experience runs the gamut. He’s helped small businesses, […]

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Kevin Rogers Steps Up to the Microphone

Next on my hit list of “DR copywriters to interview” is Kevin Rogers, direct response wordsmith, consummate funny man, and “head honcho” of John Carlton’s stable of copywriters. In this interview, Kevin opens up about the challenges he faced getting started as a freelancer, how stand-up comedy helped him become a better copywriter, and the […]

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