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Your Lack of Money Is a Money Problem (Or at Least You Think It Is)
A common theme I’m seeing come up over and over again among the customers of my clients’ businesses is this: “I’m broke. I can’t order/register/subscribe because I don’t have any money.” I guess I can’t blame people for tossing out financial objections. After all, a lot of people are hurting financially, and we all have […]
Continue readingForget Plan B!
Back in the summer of 2005, I found myself between a rock and a hard place. On April 19, 2005, exactly one month after my second child was born, I quit my job to pursue a new career as a financial planner. I was able to do this because I had received a bonus and, […]
Continue readingHow to Move Beyond Inspiration
Why is it that more often than not an artist’s freshman effort outshines his sophomore effort? And why is “beginner’s luck” so prevalent in just about every field of creativity? These are questions I’ve been thinking about lately. And just so we’re tracking, let me share an example with you. Back in 1995, Jars of […]
Continue readingThe Name Calling Never Ends
There is nothing quite as polarizing as religion and politics. And while this blog is primarily about business and copywriting, I’m not shy about my beliefs. For instance, my Digg profile is filled with political and world news. I’ve used Twitter and Facebook to broadcast some polarizing views in both politics and religion. And I’ve […]
Continue readingThe Curse of Opportunity
Opportunity is both a blessing and a curse. The problem with opportunity is not that there is too little of it, but rather that there is too much. We are awash in opportunity to the point of confusion and indecision. Should I do this or that? Go here or there? The questions are endless. Anymore, […]
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