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Traffic Patterns – What Influences Traffic
Last week, I tried an experiment. Normally, I publish one or two or three blog posts a week. I hold back a lot of my ideas because I don’t want to email my list too much. But last week I wrote and published a blog post whenever I felt like it. I didn’t hold back. […]
Continue readingHow Freelance Copywriting Nearly Broke My Back!
When I first became a freelance copywriter back in 2005, I was doing everything I possibly could to get clients and pay my bills. If I had to work long hours, so be it. If I had to fly to seminars all over the country, so be it. I was in one of those “fight […]
Continue readingAre Pen Names Ethical?
Last week I received an email from a concerned blog reader. He writes: Hey Ryan, How do you reconcile Ryan Healy’s core value of honest copy with the _________ persona? Don’t get me wrong, I understand the concept of pen and stage names, but am not aware of a marketing equivalent. Thanks for taking the […]
Continue readingThe 3 Stages of a Copywriter’s Life
I have been a freelance copywriter for almost three years now. The 3-year anniversary of my start in the freelance world will be June 13, 2008. As I’ve reflected on my short career (and the careers of others), I’ve recognized three distinct stages in a copywriter’s life. They go something like this… Stage 1: “If […]
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