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Google’s Superbowl Commercial: Parisian Love
Imagine my surprise as I watched the Superbowl and saw a TV commercial for Google! I’m not sure whether or not it’s their first TV commercial, but I don’t recall ever seeing one before. What I love about Google’s commercial — called “Parisian Love” — is how it builds a compelling story through search phrases. […]
Continue reading2 Steps to Writing Gut-Wrenching Copy
Here is a guest post from copywriter David Tendrich. You can learn more about David by reading the author bio included at the end of his article. Enjoy! -Ryan ****** What is gut-wrenching copy? It’s controversial. It pushes reality. It inspires. It’s the kind of copy that, while you read it, your mind thinks, “What? […]
Continue readingHow Timed Essays Helped Me Become a Stronger Writer
In high school, I joined the newspaper staff as soon as they would let me, and I took all the honors English classes I could. I was in love with reading and writing — I couldn’t get enough of it. In honors English we would read a book every two weeks (usually a classic), then […]
Continue readingDisinformation, Subterfuge, and Propaganda
Late last week, on January 28th to be exact, four suspicious nominations were submitted to the recent post where I invited you to nominate your favorite Internet marketer. After reading them, I suspected they were fake nominations. Here they are in the order they were received: Comment #1 “TERRY KARLIN” I would like to nominate […]
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