Since I’ve been marketing on the Internet for more than six 13 years now, both as an employee and a freelance copywriter, I’ve learned quite a few things about generating traffic. In fact, TRAFFIC was one of the first subjects I ever dove head-first into — even before copywriting. This is not to say I’m […]
Continue readingIf you’re an entrepreneur, chances are you’re an avid reader. And reading is an important part of what you do because it keeps your mind sharp, provides inspiration, and improves creativity. But without a goal or plan, it’s easy to let the demands of life crowd out the time you have for reading. I know […]
Continue readingBack when I was 18 years old, I got into Amway. My parents had first gotten into Amway when I was around 12 years old. I still remember thumbing through their Profiles of Success books (see photo below) and reading about all the ordinary people who’d become “Diamonds” in the business. Those success stories made a big […]
Continue readingComplicating your life is easy. In fact, it happens naturally in the 21st Century. You don’t even have to try! Worse, many of the things you hoped would make your life easier (*cough* technology *cough*) end up making your life more complicated. Simplifying is a great way to relieve stress and free up resources. So why […]
Continue readingEver since the advent of AdWords, fake clicks have been an insidious problem for advertisers. But today that problem is bigger than it’s ever been before. How big? Well, according to a new report, bot fraud is a $6.3 billion problem. That represents
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