I got a copy of the October 2013 Reader’s Digest the other day. It was mailed to my grandparents who live nearby, but it wound up at my house. They told us to keep it since their eyesight prevents them from reading. I hadn’t thumbed through a Reader’s Digest in years. (I’m still mourning the […]
Continue readingIf you’re in business long enough, you are undoubtedly going to experience some big successes. And in your excitement and enthusiasm, you’ll naturally want to share your success with others. There is nothing wrong with celebrating your successes, especially among close friends and family. In fact, I recommend you make the effort to officially celebrate […]
Continue readingOne easy way to find ideas for improving your business is to study dominant businesses in other markets. Many times you can adopt a strategy or technique and apply it directly to your own business. It seems that’s what Laithwaites Wines has done. They’ve taken the Amazon Prime model and applied it to their own […]
Continue reading…Plus, the Simple Antidote for Unemployment I don’t know exactly how it’s happened, but most people today seem to have lost their ability to create meaningful work for themselves. If a company or boss isn’t telling these people what to do, they’re unable to function in an economically meaningful way. And outside of doing what […]
Continue readingThere are essentially four over-arching strategies for growing a business. No more, no less. Here they are: Get more customers and clients. Get your customers/clients to buy more frequently. Get your customers/clients to spend more money per transaction. Keep your customers longer. [Download this entire article as a PDF here.]While there are only four primary […]
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