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Business Growth in Bad Times
In Spring of 2008, I was brainstorming ideas for new blog posts. I wrote down “Business Growth in Bad Times” on a piece of scrap paper. Underneath, I listed three strategies. Then I placed the scrap paper next to my phone where it has been sitting for six months. Finally, I have transformed my note […]
Continue readingIt’s Not All Bad…
Last week, the Dow experienced its worst week in 112 years of history. And yet, it’s not all bad. There are many opportunities to be taken advantage of. You only have to have the eyes to see them. Here’s an example… Imagine the most difficult business you could possibly be in at the moment. The […]
Continue readingEasy Lead Generation Strategy
John “Angel” Anghelache and I wanted to offer you yet another strategy for generating leads for your copywriting business (or any business for that matter). Why? Because after releasing Video #3 and #4, we had some objections. Stuff like, “Well, of course that strategy works for you, but it would never work for me!” So […]
Continue readingWhy Marketing Is Like Bicycling
In late May, I went on a three-day cycling trip in southern Colorado. I got to see some amazing places, including Pagosa Springs, Wolf Creek Pass, La Veta, Cuchara, and even Chama, New Mexico. As I was grinding my way up steep mountain passes, I had a lot of time to think. And I began […]
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How to Spot a Con Man
During my career as a freelance copywriter, I’ve encountered a few exceptional negotiators and a handful of con men. How do you spot a con man? First, it helps to know the definition. According to Princeton’s WordNet, con man is short for “Confidence Man: a swindler who exploits the confidence of his victim.” With that […]
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