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Drayton Bird: How to Become a Better Copywriter & Marketer
There’s a set of three videos you ought to have this year. They are not bird-watching videos… they are Drayton Bird videos, in which he teaches you How to Write (and Persuade) Better. In case you don’t know who Drayton Bird is, let me paint a brief picture of the man:
Continue readingA Direct Mail Package So Bad They Had to Send It Twice
I recently received two copies of the same direct mail package on the same day. When I opened the first package and pulled out the letter, I discovered that two gentlemen named Jeff Vacek and Ken Preuss had “reserved a free seat” for me to “personally attend” their “Info Marketing Millions Ultimate Blueprint Event.” I […]
Continue reading3 More Good Reasons to Attend the Direct Marketing Master Class
If you’re thinking about attending the Copywriting & Direct Marketing Master Class on April 12, 2010, but you’re still on the fence, then here are 3 more good reasons you should attend. Reason #1: I’m going to be there. In fact, I’ve already booked my flight into Chicago O’Hare International Airport (ORD), and I’ve made […]
Continue readingMeet the Genius Behind the Book
I’m a huge fan of continuous life-long self-education. That’s why I love books and courses so much. You can go through them at your own leisure and review them as often as you like — an excellent way to learn. And yet sometimes books and courses are not enough. Sometimes you need to actually go […]
Continue reading4 Business Predictions for 2010
Here we sit at the threshold of 2010. And in the spirit of prognostication, I’d like to take a moment to make a few modest predictions for the new year. Business Prediction #1: It Will Become Harder to Fill Seminars Fact: It’s hard to fill seminars and it’s getting harder. I can say this because […]
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