Over in France, they’ve elected a socialist. His name is François Hollande. Hollande will soon implement a 75% tax on incomes that exceed 1 million Euros. If you were being penalized by this kind of tax, don’t you think you’d be looking for a more amiable, wealth-friendly place to live?
Continue readingLet me tell you a story… Starting on January 1st of this year I began publishing an article a day, five days a week, on my blog. Each time I published a new article, I would email my list a short excerpt with a link back to my blog. I did this for 3 months […]
Continue readingIn late July I sent out a survey asking you what you’d like me to write more about. By far, the most popular choice for what I should write more about was “how-to posts.” More specifically, you told me you wanted me to write more about copywriting. Specific responses included “copywriting tips,” “secrets of good […]
Continue readingHave you ever been really excited about a new idea… so excited that you dove right in, guns blazing? I know I have. But nearly as many times, my excitement has waned… I have stalled… and my great idea has remained incomplete and unfinished for months. Why do I do this?
Continue readingYesterday, I published Copywriting Mistake #11. At least four more to go, followed by a wrap-up post. But I decided to take a break today because I just received some unsolicited feedback from a client who hired me to do a copywriting critique for him. He writes:
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