“Mega” is such a hypey word, isn’t it? But I think selling $150 million in a single day qualifies as a mega launch. To my knowledge, this figure puts to shame any kind of product launch ever done in the Internet marketing space. Of course, I’m not talking about yet another home study course; I’m […]
Continue readingI’ve recently been on a book binge, buying up some volumes I’ve been intending to buy, but postponing. Part of my reasoning is I’d rather pay $20 to get a used classic book now, than pay hundreds of dollars later when it’s considered a rare book. Perfect example: For the last year, I’ve been searching […]
Continue readingOn Tuesday, I took my parents to the airport. As we drove up, we joked about mom getting stopped by airport security. We had a good laugh. But little did we know how prescient our joking was: my mom was about to have an encounter with federal security agents. You see, I had driven to […]
Continue readingIf you’re thinking about attending the Copywriting & Direct Marketing Master Class on April 12, 2010, but you’re still on the fence, then here are 3 more good reasons you should attend. Reason #1: I’m going to be there. In fact, I’ve already booked my flight into Chicago O’Hare International Airport (ORD), and I’ve made […]
Continue readingI’m a huge fan of continuous life-long self-education. That’s why I love books and courses so much. You can go through them at your own leisure and review them as often as you like — an excellent way to learn. And yet sometimes books and courses are not enough. Sometimes you need to actually go […]
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