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Category Archives for Copywriting
Gary Ambrose: Spammer
Many moons ago, when I was still plugged into a few dozen Internet marketing email lists, I came across the name of Gary Ambrose. Everybody was saying nice things about him… about how he was trustworthy, knew how to make money online, and so on. So I opted into Gary’s email list to see what […]
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Confessions of a Biz-Opp Junkie
Back in my early twenties, I was a rabid buyer of business opportunity products. Although I didn’t know it at the time, I was what the industry calls a “hyper responder.” I bought all kinds of different info-products that taught different methods of making money. If the idea appealed to me… and the premise for […]
Continue readingCopywriter Tries to Make a YouTube Video
So I’ve decided to finally start using my YouTube channel. I’ve named it “Freelance Tip of the Day” “Six-Figure Freelancer.” My intent is to publish a new freelance video tip five days a week. Each tip will be fairly short… about 1-3 minutes each. I’ve also set up a new blog where I will be […]
Continue readingFamous John Caples Headline Revived in Email Marketing
I subscribe to a variety of email lists that focus on marketing, economics, and stock trading. Some I subscribe to because of genuine interest in the subject matter. Others I subscribe to as a form of research for my copywriting. Anyway, one of the things I like to do is watch which subject lines get […]
Continue readingThe Simple Competitive Advantage Hidden in Payment Methods
One way to distinguish yourself in the market is to accept more (or fewer) methods of payment than your competitors do. Costco distinguishes itself by accepting only cash, check, or debit. By doing this, they eliminate merchant fees and pass on the savings to their customers. It’s inconvenient, but the inconvenience comes with a benefit: […]
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