Discover the Power of Your Voice

Did you know your voice is one of your biggest assets for growing your business, especially right now? I’ve written 2 brand new PDF reports that explain why. And you can download them free. Report #1: “The Death of Seminars & The Birth of Virtual Events” Report #2: “How to Crush the Recession with an […]

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Advertise Your Writing Services Here

Quick post today. If you’re a writer, direct response or otherwise, and you’d like more copywriting clients, then pay attention. You can advertise your writing services for free on the Magnetic Web Content forum. Sounds like a lot of the current members are hard up for good writers. So if you’re any good, you’ve probably […]

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Starbucks Gets It Right…

Starbucks has a new promotion. It’s printed on your receipt, the cashier reminds you, and an email campaign supports the effort as well. The offer? For a limited time, enjoy any Grande (16 fl oz) cold beverage for only $2 after 2pm at participating U.S. stores. Just bring in the receipt from your morning visit […]

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The Easiest Way to Lose a Sale

So I’ve been car shopping lately. And let me tell you, it’s been really disappointing to see how careless car salesmen are. Here’s why: Went to Subaru dealer #1. Test-drove a 2009 Impreza WRX. After I left the dealership, I received no follow-up whatsoever. Went to Subaru dealer #2. Test-drove a 2010 Outback. After I […]

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Obama as the Joker: Bad Marketing?

In case you missed it, a doctored image of Obama as the Joker went viral yesterday after physical posters started showing up around Los Angeles. Most things that go viral online start online. But this started off-line… in one single U.S. city. Then it exploded on the Internet. So there is clearly something about the […]

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